New format for 2007 World Cup guarantees exciting finish

Annika and Liselotte

Two of South Africa’s leading women, who showed tremendous public support both locally and internationally, will keep the flag flying for the 2007 event. Deputy President Phumzile Mlambo-Ngcuka remains the Honorary President, and South Africa’s golfing legend, Sally Little, will be the Official Ambassador of the 2007 Women’s World Cup of Golf.

A fun filled week of spectacular golf and activities has been organised for the third Women’s World Cup of Golf, with players set to arrive during the weekend preceding the World Cup week of events, which officially starts on Monday 15 January 2007.

A 42 per cent increase in registered women players is noted in South Africa over the past four years, and in support of this the organisers are including a clinic for women golfers from local South African golf clubs during the 2007 World Cup.

Monday – Wednesday 15 – 17 January 2007 Official Player Practice
Wednesday 17 January 2007 Media Team Interviews
Official Opening Ceremony
SA Golf Club Clinic
Thursday 18 January 2007 Official Pro-Am Morning & Afternoon Fields
World Cup Development Clinic
Friday 19 January 2007 Day 1 Singles
Saturday 20 January 2007 Day 2 Foursomes
Sunday 21 January 2007 Day 3 Betterball
Official Closing Ceremony

This year’s event saw attendance figures surpass the inaugural event by the second day already, with a 96 per cent increase recorded by the final day. “This event showcases the world’s golf talent and you just cannot miss it. The event has something for everyone, it attracts all ages, and a lot of corporate bring in guests from both the local and international markets. So we are even more committed to bringing affordable hospitality and tour packages to these markets. I wish to see attendance figures increase by a further 25 per cent next year,” said Fourie.

Greater awareness of the event is being generated through the North West Province Parks and Tourism Board by involving local Bed and Breakfast establishments to cater for top end and affordable accommodation packages for local and international spectators.

The official sponsors of the 2006 event saw an overall 32 per cent increase in exposure value from the inaugural event. The official website alone received 26,8 million hits during the final four days of the event this year, with an average of 186 per cent increase in exposure value across local print, television and radio media platforms. It’s no wonder that companies are lining up to associate their brands and products at the 2007 event.
For more information of the event visit: http://www.womensworldcupofgolf.com