The LET has launched a new player-led campaign that gives athletes a platform to show their best. It has been designed to increase awareness of the LET brand in the women’s sporting landscape and to engage with a female audience aged 18-34.
The campaign, called “LET’s SHOW THE WORLD,” will shine a light on selected players and bring them closer to fans with the integration of a competition element that went live last Monday, offering fans a premium experience at the AIG Women’s Open.
Follow @LETgolf on Instagram to learn more about the players, their spirit and personality.
The players involved initially are Olivia Cowan, Annabel Dimmock, Anne van Dam, Nicole Garcia, Pauline Roussin Bouchard, Linn Grant, Ana Pelaez Trivino, Klara Davidson Spilkova, Chiara Noja, Alice Hewson, Nicole Broch Estrup and Manon de Roey.
Campaign hashtag: #LETsShowTheWorld